Ideated and animated multiple sets of GIFs for Blade Urban Air Mobility to engage travellers to share their aviation experience on social media. 

Role

Branding

Illustration
Motion

Team

AD: Michael Oxendine
Intern: Tiffany Cruz

Program

Illustrator
Photoshop
After Effects

6

Blade

Process

Blade Urban Air Mobility transports people from all over the US and India. Mainly transporting those from NYC to other parts of New York and the east coast. Social media has become a huge part of how people share their daily lives and events.  Sharing on outlets like Facebook and Snapchat, these stickers were ideated to celebrate their exciting journey in the air and help Blade establish a stronger social media relationship. By researching Nantucket, Miami and The Hamptons, I created sets that incorporate their most popular destinations.

Blade's GIPHY stickers have over 19 million views according to their GIPHY page. Popular sets include general, Blade One (Miami) and Nantucket. 

GIPHY Stickers

(scroll below)

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