Senior Visual & Motion Designer
Technology, SaaS & Customer Communication
Senior Designer – Me
Content – Superchat Team
-Motion Design
-Visual Storytelling
-Brand Exploration
-Social Content Design
-Cross-Platform Adaptability
After Effects
Photoshop
Figma
Superchat is rethinking how teams connect with customers and each other. As part of a broader brand refresh, I was brought in to elevate their social media presence with content focused on a key product feature — the Unified Inbox. The ask was to create visually sharp and engaging Instagram content that could flex across formats while also exploring new creative directions for the brand.
-Delivered two high-impact assets that generated internal excitement
-Opened up new visual paths for how the brand could evolve
-Brought motion design into social storytelling for the first time
-Created reusable design structures for future campaigns
-Created a motion piece using animation to simplify and explain the feature
-Designed a static asset for stories and feed with sharp visuals and clear messaging
-Explored new brand directions through typography, color, and layout
-Focused content around user needs and benefits, not just product features
-Ensured all assets could be adapted easily across platforms and screen sizes
The campaign offered a new creative lens for how Superchat could show up online. It drove engagement around a core product feature and helped shape the brand’s visual evolution. The design system and animation approach created during this project became a blueprint for future assets.
